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Writer's pictureDiana Sparacio

Top 5 Marketing Blogs To Follow in 2023

The new year is quickly approaching. Before you know it, it will be 2023 and you’ll be kicking off your new and (hopefully improved) marketing strategy. So where’s your inspiration for these new marketing plans supposed to be coming from? We’re glad you asked!


This is where marketing blogs come into play. Want to stay on top of the latest marketing trends and strategies? Hear stories from professionals in positions similar to yours? Learn from the experiences of others about what’s working and what’s not, without spending a dollar on investments of your own?


Blogs are an easy, accessible, and plentiful option for collecting insights, ideas, and learnings. But with thousands of marketing blogs out there, you’ll want to be careful to follow those that serve as a reliable source. That’s why we’ve compiled a list of the top marketing blogs you should follow.


Here are 5 of our favorites:


Screenshot of the Hubspot blog

Hubspot is known for their inbound marketing. Their blog is packed full of free templates, guides, and how-tos. Popular topics include customer retention, customer experience, search engine optimization (SEO), email marketing, email newsletters, sales prospecting, and more.


2. Moz

Screenshot of The Moz Blog

The Moz Blog is filled with industry experts giving advice that specializes in search engine optimization (SEO) and other online marketing topics. Here, you’ll find the latest news on search opportunities, competitive link research, keyword research, and more.


Screenshot of the Unbounce Blog

Looking to enhance your landing pages and improve web performance? Look no further. Unbounce is a platform that allows you to create landing pages and they run a blog full of expert advice on conversion rates, landing page copy, design, campaign strategy, and other website optimization tips.


Screenshot of Content Marketing Institute Blog

If the title wasn’t a dead giveaway, this marketing blog is perfect for content marketing tips. Content Marketing Institute covers B2C and B2B marketing tricks that provide content inspiration.



Screenshot of Wheels Up Flight Plans Blog

You didn’t think we’d get through this list without mentioning Wheels Up, did you? If you’re looking for expert advice on a variety of marketing topics, look no further than our blog. We cover all ranges of marketing topics including content marketing, social media marketing, inbound marketing, outbound marketing, and more. We also provide free templates!


We hope this list gets you inspired, motivated, and energized for planning your 2023 marketing strategy.


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